[{"data":1,"prerenderedAt":635},["ShallowReactive",2],{"content-site-settings":3,"work-\u002Fwork\u002Fsurge-study":75,"morph-logo-section":222,"morph-next-steps":498},{"id":4,"extension":5,"meta":6,"stem":73,"__hash__":74},"dataFiles\u002Fdata\u002Fsite.json","json",{"en":7},{"siteDetails":8,"siteLogo":11,"cookieControl":15,"mainNav":19,"footerContent":36,"preNav":41,"stickyNav":42,"solutionsMegaMenu":43},{"siteName":9,"siteUrl":10,"organisationName":9},"Morph","https:\u002F\u002Fmorph.co.uk",{"url":12,"alt":9,"width":13,"height":14},"morph-logo-2x.png",224,80,{"cookieModalTitle":16,"cookieModalText":17,"nonNecessaryCookiesUsed":18},"Cookies used on this site","This website only uses non-necessary cookies to remember where you are in the process and to learn about how people view the information. We do NOT use cookies that directly identify anyone. For the best experience please click Accept all below.",true,[20,23,26,29,32],{"title":21,"url":22},"Solutions","\u002Fsolutions",{"title":24,"url":25},"Work","\u002Fwork",{"title":27,"url":28},"About","\u002Fabout",{"title":30,"url":31},"More","\u002Fmore",{"target":33,"external":33,"title":34,"url":35},false,"Contact","\u002Fcontact",{"footerLogo":37,"footerCol1":38,"footerCol2":39,"footerCol3":40},{"url":12,"alt":9,"width":13,"height":14},"[Privacy policy](\u002Fprivacy)\\\n[Cookie policy](\u002Fcookie-policy)\\\n[Accessibility Statement](\u002Faccessibility)\\\n[Site map](\u002Fsite-map)[](\u002Fmorph-explainers)","**Address**\\\n8 New Shambles\\\nKendal\\\nLA9 4TS\n\n**Telephone** \\\n01524 884 288","**Email**\\\ninfo@morph.co.uk\n\n**Social**\\\n[YouTube](https:\u002F\u002Fwww.youtube.com\u002F@channelmorph)\\\n[LinkedIn](https:\u002F\u002Fuk.linkedin.com\u002Fcompany\u002Fmorphhq)[](https:\u002F\u002Fuk.linkedin.com\u002Fcompany\u002Fmorphhq)",[],[],[44,48,53,58,63,68],{"link":45,"summary":47},{"title":46,"url":22},"View all","Compare our clinical trial solutions or if you want a different approach get in touch.",{"link":49,"summary":52},{"title":50,"url":51},"Explainer","\u002Fsolutions\u002Fexplainer","Explain your study, patient information or results using 2D animation",{"link":54,"summary":57},{"title":55,"url":56},"Patient Info","\u002Fsolutions\u002Fpatient-info","Convert your PIS\u002FPIL into a patient information tool with supporting 2D animation",{"link":59,"summary":62},{"title":60,"url":61},"Study","\u002Fsolutions\u002Fstudy","Public-facing study website to support recruitment and patient understanding",{"link":64,"summary":67},{"title":65,"url":66},"Dissemination","\u002Fsolutions\u002Fdissemination","Share research results and outputs using a dedicated website and animation",{"link":69,"summary":72},{"title":70,"url":71},"Lifecycle","\u002Fsolutions\u002Flifecycle","Complete solution to support your study from recruitment through to results","data\u002Fsite","TO_fzpe1DjvIYgVPH74HjYP3TcgA7PkWivBqY-3snrM",{"id":76,"title":77,"body":78,"description":78,"extension":5,"meta":79,"navigation":18,"path":218,"seo":219,"stem":220,"__hash__":221},"workPages\u002Fwork\u002Fsurge-study.en.json","SURGE Study",null,{"pageTitle":77,"pageMetadata":80,"page_content":83,"pageSocialShare":217},{"htmlTitle":81,"htmlDesc":82},"SURGE Study | NHS Urgent Care Research | Morph","Morph produced an explainer animation and a study website for the SURGE study into workforce challenges in urgent care at the University of the West of England.",[84,97,112,117,131,138,147,152,173,215],{"type":85,"sectionSettings":86,"settings":88,"title":90,"text":91,"strapline":92,"image":93},"page_header",{"textAlign":87},"left",{"imgPosition":89},"bottom","# SURGE Study","Same day and urgent care workforce research partnership.","University of the West of England",{"url":94,"width":95,"height":96},"surge-work-header-2x.png",1100,600,{"type":98,"sectionSettings":99,"maxLogosPerRow":101,"logos":102},"text_and_logos",{"textAlign":87,"sectionLabel":100},"Project logos","3",[103,106,109],{"url":104,"alt":105},"morph-client-logo-birmingham-lighter-bg@2x.png","University of Birmingham",{"url":107,"alt":108},"morph-client-logo-lancaster-lighter-bg@2x.png","Lancaster University",{"url":110,"alt":111},"morph-client-logo-leeds-lighter-bg@2x.png","University of Leeds",{"type":113,"sectionSettings":114,"textCol1":115,"textCol2":116},"text_two_cols",{"textAlign":87},"The SURGE Study is investigating workforce challenges across the NHS same day and urgent care system.","Same day and urgent care is delivered by a wide range of healthcare professionals working in busy and unpredictable environments. These pressures can affect staff wellbeing, recruitment and retention, and ultimately the quality of patient care. \n\nThe SURGE Study brings together clinicians, researchers, service planners, patients and the public to understand workforce challenges across urgent care services. Over five years, it will develop evidence to support a stronger and more sustainable workforce.",{"type":118,"sectionSettings":119,"settings":121,"title":125,"text":126,"image":127},"text_and_image",{"textAlign":87,"sectionLabel":120},"Morph Solution",{"imgWidth":122,"imgPosition":89,"textPosition":87,"btnTheme":123,"stackBtns":124},"half-width","primary","vertical","","### Morph solution\n\n**Morph worked with the SURGE team to develop a bespoke digital communication platform to support the study over several years. Unlike a traditional clinical trial site, the SURGE website was designed as a long-term hub to bring together multiple workstreams and research outputs as the study evolves.**\n\n* **Explainer Animation** – a clear, engaging animation introducing the SURGE study and explaining its aims. The animation provides a simple overview of the workforce challenges being explored and helps audiences quickly understand the purpose and scope of the research.\n* **Study Website** – a bespoke website designed as the central hub for SURGE. The site introduces the study, its partners and research areas, and will expand over time to host outputs from different workstreams. Designed to be clear and accessible, it provides a flexible structure that can grow alongside the study as new research and findings are published.",{"url":128,"width":129,"height":130},"surge-work-content-2x.png",910,520,{"type":132,"sectionSettings":133,"settings":136,"text":137},"text",{"textAlign":134,"sectionLabel":135,"theme":123},"center","Testimonial",{"btnTheme":123,"stackBtns":124},"> **It has been an absolute pleasure to work with morph on the design of our study website. They took the time to really understand what we needed from the site both now, and as our research progresses. The design is both visually impactful and very user-friendly; we are particularly impressed with the excellent animations that really bring the work to life.**\n\nProfessor Nicola Walsh, University of the West of England",{"type":139,"sectionSettings":140,"settings":142,"video":143,"text":125},"text_and_video",{"textAlign":87,"sectionLabel":141},"Work video",{"videoAlign":134},{"vimeoId":144,"videoTitle":145,"videoTranscript":146},"1107857523?h=1298e8f5fb","SURGE Study Animation","Same day and urgent care is delivered by a diverse range of healthcare professionals. \n\nThe work is time critical, high pressure, and unpredictable, making the workforce vulnerable to poorer mental and physical health and reduced wellbeing. \n\nThis affects sickness levels, job satisfaction, performance, and ultimately the quality of patient care.\n\nStaff recruitment and retention are among the most difficult in the NHS, creating challenges in providing timely and safe care to patients when they need it most.\n\nThe same day, and urgent care workforce research partnership, or surge brings together clinical and academic partners, service planners, patients, and the public to identify key challenges in ambulance services, primary care, emergency departments, and urgent community response.\n\nOver five years, we'll co-design research to tackle the most pressing workforce issues, ranging from national evaluations to rapid reviews and scoping studies using real world evidence.\n\nWe aim to support the wellbeing, development, and retention of the same day and urgent care workforce, improving experiences for staff and patients.\n\nThe surge partnership will provide impactful, rapidly transferable evidence to help employers build a stronger, more sustainable workforce.",{"type":132,"sectionSettings":148,"settings":150,"text":151},{"textAlign":134,"sectionLabel":135,"theme":149},"mid",{"btnTheme":123,"stackBtns":124},"> **The final result is a website that has a distinctive brand and operates without any technical issues.We have worked with morph multiple times now, have recommended them to others and would not hesitate to partner with them again in the future.**\n\nProfessor Nicola Walsh, University of the West of England",{"type":153,"sectionSettings":154,"slides":155},"morph_text_slider",{"textAlign":87},[156,163,168],{"narrowScreenImage":157,"wideScreenImage":160},{"url":158,"width":159,"height":96},"surge-work-slider-mobile-1-2x.jpg",1200,{"url":161,"width":162,"height":96},"surge-work-slider-desktop-1-2x.jpg",1920,{"narrowScreenImage":164,"wideScreenImage":166},{"url":165,"width":159,"height":96},"surge-work-slider-mobile-2-2x.png",{"url":167,"width":162,"height":96},"surge-work-slider-desktop-2-2x.png",{"narrowScreenImage":169,"wideScreenImage":171},{"url":170,"width":159,"height":96},"surge-work-slider-mobile-3-2x.jpg",{"url":172,"width":162,"height":96},"surge-work-slider-desktop-3-2x.jpg",{"type":174,"sectionSettings":175,"settings":178,"text":180,"cards":181},"text_and_cards",{"textAlign":134,"sectionLabel":176,"customClass":177},"Test WORK 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solutions",[230,237,242,247,252],{"type":231,"includes":232,"title":50,"summary":52,"image":233,"link":236},"card_morph_solutions",{"patientInfoAnimation":18,"patientInfoTool":33,"studyWebsite":33,"disseminationAnimation":18,"disseminationWebsite":33},{"url":234,"width":195,"height":235},"morph-card-image 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Supports recruitment and offers flexible content options tailored to the trial design.",{"name":310,"includedIn":311,"info":312},"Dissemination Animation",[50,65,70],"2D explainer animation presenting your study findings in a clear and engaging way to share results with your target audience.\n",{"name":314,"includedIn":315,"info":316},"Dissemination Website",[65,70],"Accessible public website for sharing study results and outputs. Includes a dissemination animation and flexible content options.",{"type":318,"label":319,"items":320},"miscFeatures","Project features",[321],{"name":322,"includedIn":323,"info":324},"Logo\u002Fbranding",[60,70,65],"We can create a simple study logo and branding, or design our deliverables to align with your organisation’s or project’s existing visual identity.",{"type":326,"label":327,"items":328},"animationFeatures","Animation features",[329,333,337,341,345,349],{"name":330,"includedIn":331,"info":332},"Script writing",[50,55,60,65,70],"Animation script development works best as a collaborative process but we can produce a first draft, for example, based on your lay summary or patient information sheet.\n",{"name":334,"includedIn":335,"info":336},"English voiceover",[50,55,60,65,70],"The price includes a UK voiceover, using one of our trusted voice artists or a new artist to suit your requirements, to be agreed.",{"name":338,"includedIn":339,"info":340},"Sound design",[50,55,60,65,70],"We clean up voiceover levels and add a subtle set of sound effects to enhance all animations. Music can be added on request.",{"name":342,"includedIn":343,"info":344},"Vimeo hosting",[50,55,60,65,70],"Vimeo hosting is available if required. We can host the finished animation on our Vimeo channel and provide a permanent link for you to access and share.",{"name":346,"includedIn":347,"info":348},"Image pack",[50,55,60,65,70],"Image pack of illustrated assets from the animation storyboard for use across your communications, including print, web, and social media.",{"name":350,"includedIn":351,"info":352},"Social media clips",[50,55,60,65,70],"We’ll provide a set of short animated clips (5–10 seconds) taken from your animation, ready to share across your social media channels.",{"type":354,"label":355,"items":356},"webFeatures","Web features",[357,361,365,369,373,377,381,385,389],{"name":358,"includedIn":359,"info":360},"AA accessibility",[55,60,65,70],"Our websites are designed to meet AA accessibility standards, ensuring the content is usable and easy to navigate for people using screen readers, keyboard navigation, or other assistive technologies.",{"name":362,"includedIn":363,"info":364},"Web changes",[55,60,65,70],"We allow for a reasonable number of website amendments as part of our standard agreement.",{"name":366,"includedIn":367,"info":368},"Web hosting",[55,60,65,70],"We provide hosting for study websites by default, but we’re happy to discuss alternatives if your organisation prefers to host internally.",{"name":370,"includedIn":371,"info":372},"Support",[55,60,65,70],"A reasonable amount of support time is included as part of our standard agreement to ensure everything is working as it should.",{"name":374,"includedIn":375,"info":376},"Security",[55,60,65,70],"We follow industry best practice to ensure our websites are secure and stable, including regular software updates and standard web security protections.",{"name":378,"includedIn":379,"info":380},"Version control",[50,55,60,65,70],"We maintain version control for all patient-facing materials. Previous versions can be provided on request as a zip file (or equivalent), allowing trial teams to recreate the exact information shared with participants if needed.",{"name":382,"includedIn":383,"info":384},"Archiving",[50,55,60,65,70],"The zip file (or equivalent) available on request allows the trial team to maintain a complete archive of all versions of the patient-facing materials for as long as required.",{"name":386,"includedIn":387,"info":388},"Populate copy from PIS",[55,70,60],"Morph will prepare the initial PIT content directly from the approved Patient Information Sheet (PIS), formatted for the online version and animation.",{"name":390,"includedIn":391,"info":392},"Populate copy from protocol",[60,70],"Morph will draft the initial content using existing study materials, such as the protocol, lay summary, and related documents.",{"label":394,"type":394,"items":395},"Optional add ons ",[396,400,404,408],{"name":397,"includedIn":398,"info":399},"Multi language",[50,60,55,65,70],"All products can be produced in multiple languages to help engage diverse and hard-to-reach groups. Animations can be delivered with translated on-screen text, subtitles, and AI voiceovers.",{"name":401,"includedIn":402,"info":403},"Additional animation(s)",[50,55,60,65,70],"Alongside the main animation, we can create additional animations to support other parts of the research project, such as explaining treatments, study procedures, or related information.",{"name":405,"includedIn":406,"info":407},"Infographic(s)",[50,55,60,65,70],"A simple infographic using illustrated assets from the animation storyboard. It’s a clear visual way to share your study’s key messages, methods, or findings, ideal for websites, reports, or public-facing materials.",{"name":409,"includedIn":410,"info":411},"PIS Leaflet design",[50,60,55,65,70],"A fully branded Patient Information Sheet (PIS) or Patient Information Leaflet (PIL), designed to match the visual style of your animation and other public-facing materials.",{"sectionSettings":413,"maxLogosPerRow":415,"logos":416,"text":466},{"sectionLabel":414},"Morph Logos",3,[417,422,425,428,431,434,437,440,443,446,449,452,455,458,460,463],{"url":418,"alt":419,"width":420,"height":421},"morph-client-logo-oxford.svg","University of Oxford logo",540,280,{"url":423,"alt":424,"width":420,"height":421},"morph-client-logo-uwe-bristol.svg","University of the West of England logo",{"url":426,"alt":427,"width":420,"height":421},"morph-client-logo-sheffield.svg","University of Sheffield 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